nathrah: Business Website Mistakes
Business Website Mistakes
Unsuitable Domain Name
Choose a domain name that reflects your service or product and your company. Typically shorter domains are better but not always. Avoid vague name that do nothing to describe your website, for example, mysite.com or Micheal.com.
Flash animation used correctly can enhance your website and make it look amazing. However, a complex design will take longer to load on your customer's browsers. This includes large images, audio, and animated text.
Badly Designed Site
Ineffective site design includes lack of clear navigation and poorly designed frames. Search engine spiders can actually be blocked from crawling sites that are not well-designed, so it's a major part of Web site optimization; plus, if users can't find what they want on your site quickly, they'll find another site. Update your content regularly if any information has changed.
Under Construction / Broken Links
Your website is a testament to your company and a living document. If you are not ready to publish your site to the public, do not put "Under construction" signs up. This looks unprofessional and reflects negatively on your company. Ensure that every single link on your website works.
No contact info
Customers need to be able to contact you with questions, complaints and suggestions. Your website is your online business card. Always have a "Contact Us" section with this information or a forum.
Free hosting is attractive, but looks unprofessional. The hosting company's name will be a part of your domain name (www.freehostingcompany-mysite.com). Make sure your hosting company is reliable, has good customer service, and has minimal downtime.
Believing in "build it and they will come."
Once you have built your website you have to tell people about it. Think of your website the same way you would think of a box of marketing brochures: if you do not get them into the hands of people, they are not worth the money you spent to create them.
Enough said! Annoying pop-ups drive away people and may never come back
Similar to pop-ups, having an excessive amount of banners can make navigation of your website confusing and difficult. This can be a nuisance and deter a visitor from coming to your site again. Flashy banners that blink and move can distract your visitor as well.
Not Hiring a Professional
You pay for what you get as the saying goes. Trust a professional to design and develop your site.